Handcraft more than ever is a strong direction for the future. Since the two past decades, we have seen an increasing interest in handmade; first to rediscover nearly forgotten shapes and techniques, to associate these manmade objects with industrial ones, then to inspire serial productions with a handmade twist and now, more and more, to map a new road for creation taking into account not only local talents yet also local and sustainable production. A new way to look at history of man and to rethink ancestral knowledge in order to shape rooted, human and smart design for the future.
MIKE McMAHON AND JAMIE HILL have always had a taste for horses and bourbon. Both hail from
families with pedigrees in Thoroughbreds: Mike’s parents own McMahon of Saratoga Thoroughbreds while Hill’s were the co-owners of 1977 Triple Crown winner Seattle Slew. The younger generation formed McMahon & Hill Bloodstock in 2001 and less than a decade later inaugurated the racing
syndicate Bourbon Lane Stable and the pinhooking syndicate Spruce Lane. All of their runners are given names that include the word “bourbon,” so it is no shock that McMahon and Hill have also decided to get into the business of spirits.